EVENTS
A ‘Behind The Scenes’ look at how we did PR for a virtual conference.
From May 11–15, YAP Global was the PR partner for the main blockchain and cryptocurrency conference in the world, CoinDesk’s Consensus: Distributed — a gathering of some of the most innovative leaders across the globe who are shaping the future of finance and technology. Our client, CoinDesk, is the leading cryptocurrency and blockchain news and
PR for when crypto’s main event of the year goes virtual in 2020
CoinDesk’s Consensus is the major calendar event of the year where the global cryptocurrency and blockchain community get to gather together and discuss the most important issues around the future of finance in New York. Then a global pandemic hit and all of sudden everyone’s 2020 plans to launch PR or throw an exclusive party
We’ve ‘Reset’ our perspective on conferences amidst COVID19
It was an ambitious plan to pull together a virtual conference covering a broad range of topics amidst COVID19 with less than one month of planning but Sebastien Couture, Co-Host of Epicenter and Alex Masmej, crypto-obsessed influencer pulled it off. Sophie Parker, Samantha Howard and myself from the YAP Global are pleased to have been the co-organisers of Reset Everything which took place on
