Your Story, On
Every Stage.
Contact UsWe’ve helped clients appear on
We Don't Shill.
We Shape
Because shouting into the void isn’t a comms plan, but owning the narrative is.
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What We Offer
Media Relations
We help you get featured organically in top-tier media, from Bloomberg to CoinDesk. Backed by trusted journalist relationships and crypto-native instincts, we know how to make your story land.
Media Training
Learn to lead the conversation, not just show up for it. From press interviews to panels, we train you to speak with clarity, confidence, and credibility no matter the stage or stakes.
Crisis Communications
When things go sideways, we help you stay in control. With clear messaging, strategic counsel, and speed that matters, we protect your reputation while keeping your integrity intact.
Founder Mode Comms
In the attention economy, noise is easy. Trust is rare.
We help founders earn trust and shape public perception through strategic, founder-led storytelling. From bylines to big moments, we turn your voice into a leadership asset, not just a soundbite.
Our Media Wins
Coinbase : Strengthening Thought Leadership in Asia Pacific
Secured a high-profile live interview
Secured a high-profile live interview on Bloomberg Asia Television & leveraged it to amplify Coinbase’s voice across social platforms, helping position the company as a credible thought leader in the region.
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Read nowLido : Shaping the narrative around liquid staking
Secured clear, contextual coverage
Secured clear, contextual coverage in CoinDesk and The Block, reinforcing the protocol’s leadership in liquid staking and shaping a confident, informed narrative across crypto media.
Arbitrum : Elevating Arbitrum’s Role in Next-Gen Digital Infrastructure
Secured prominent coverage
Secured prominent coverage in VentureBeat, NASDAQ, and CoinDesk, reinforcing Arbitrum’s position as the blockchain infrastructure partner for Caliverse and expanding its reach among both enterprise and Web3 audiences.
Shaping how the world remembers you
“YAP Global are simply the best in the business. They combine a deep understanding
of crypto fundamentals with a powerful grasp of how to engage and manage the
media space for protocols or projects at any stage.”
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Earned media coverage
secured in 2024
secured in 2024
“We couldn’t be more grateful to be working with YAP. The agency’s commitment to
understanding our goals and the nuances of ENS protocol has led to media
coverage that resonates perfectly with our targeted audience. Their innovative
strategies and strong media relationships have landed us in a wide variety of
publications, amplifying our brand’s reach.”
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IRL journalist
catch-ups annually
catch-ups annually
“Collaborative nature, problem-solving attitude, bullet-proof reliability, and great attention to detail.”
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clients worked with
“YAP is the best in the game. They don’t just pitch, they partner. From crafting sharp narratives to building real journalist relationships, they create the space for our team to focus on what we do best: shining and shipping”
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PR partnerships with
leading industry events
leading industry events
“YAP Global are simply the best in the business. They combine a deep understanding
of crypto fundamentals with a powerful grasp of how to engage and manage the
media space for protocols or projects at any stage.”
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Key regions tapped
- US, EU, UK, APAC, EMEA
- US, EU, UK, APAC, EMEA
The way we Yap
We Get Web3 — And the World.
Translating crypto-native ideas for global audiences.
Strategy Meets Storytelling.
We don’t stop at one story, we build narratives that last.
Global Reach. International Expertise.
Insights backed by global experience.
We believe in crypto.
We amplify what matters — not just what’s loud.
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