YAP GLOBAL IS AN INTERNATIONAL PUBLIC RELATIONS AND COMMUNICATIONS FIRM THAT WORKS WITH MEANINGFUL FINTECH, BLOCKCHAIN AND CRYPTOCURRENCY PROJECTS.
We are the bridge between quality journalism and emerging technology companies who are making a difference in the world.
PR SERVICES
Media Relations
Strategic Communications
Brand Positioning
Crisis Communications
Media Training
Event Management
team
SAMANTHA YAP
Founder & Director
MARTYNA BORYS
Account Director
NADJA POLJO
Senior Account Manager
Nadja is a senior PR consultant and editor with a background in journalism, communications, events and publicity. She has more than a decade of experience working in both agency and in-house roles across various industries, in trade publishing, and at the Melbourne Museum. She speaks three languages and lives in Berlin.
SAMANTHA HOWARD
Sam is a communications professional with extensive experience helping thought leaders share their story through various media and marketing channels. She’s worked as a features and branded content writer, editor, journalist and columnist for some of the world’s most influential organisations including World Vision, VICE Media, ABC, Matters Journal and more.
DYLAN TUCKER
Account Manager
Dylan is a PR and Communications professional based in Melbourne, Australia who has worked with clients across a range of industries including government agencies, tourism, major events, hospitality and technology, amongst others. He embodies the global mindset of YAP Global, having studied in France, China and Hong Kong.
George Harrap
Head of DeFi
George is a veteran crypto entrepreneur and former CEO and Co-founder of Bitspark. He has been in the crypto space for almost a decade now, first as an early miner, then a builder of the world’s first crypto remittance startup. He has built 6 crypto exchanges, both centralised and decentralised, launched 12 stablecoins, and raised millions from VC and corporate investors along the way. George now focuses exclusively on the DeFi space as the next giant leap for crypto assets and blockchain technology, through his involvement in various projects still in development.
Mia Grodsky
Senior Account Executive
Mia is a communications professional with marketing expertise based out of Washington D.C and Asheville N.C. With experience working across creative agencies, a Fortune 500 company, and running her own digital marketing business, she acquired her first Bitcoin in 2015 and has participated in the crypto economy ever since. Mia volunteers is a member of Meta Gamma Delta – the first ever female crypto sorority that operates as a DAO.
Amina Daniels
Amina is a PR professional with a background in media relations, events and journalism. Her work experience spans across the finance, news and fashion industries. Amina previously worked at a finance PR agency in Sydney, where she liaised between leading Australian publications and domestic and international clients. She is passionate about the power of global communications and the role of emerging tech in shaping culture and infrastructure.
Joe Langsworthy
Account Executive
Joe is a journalist, author and PR professional with a background in sports, travel and political reporting. He has worked with various local, national and international publications including The Daily Telegraph, Men’s Health, The Cricketer magazine and more. He is currently studying a master’s degree in PR and multimedia communications with a passion for developing his knowledge of the digital currency and blockchain space. Joe is also a keen fiction writer who published his own novel at the age of 17.
Rebecca
Content Writer
LUCY
Account Executive
Lucy is a freelance journalist with editorial and copywriting experience based in Melbourne, Australia. She has worked with clients across a range of industries including non-governmental agencies, financial service providers, and across both Australian and Asian media platforms. Her introduction to Crypto began during lockdown in Melbourne. She took one look down the crypto rabbit hole and plans to explore it for as long as she can.
GEMMA
Account Manager
We care deeply about the career progression and wellbeing of each member that joins our team. There is plenty of opportunity and room for growth at YAP Global.
Interested in joining us? Contact us here: [email protected]
YAP VALUES
We care.
We are open.
We uphold integrity.
We add value.
We elevate.
CLIENTS
CLIENT TESTIMONIALS
